Behind the Brand: Cloe Cassandro
In the words of founder, Cloe:
"When my family started traveling to Bali over 15 years ago my mother met a local batik tailor - Erik. They struck up a friendship, and before long the first items designed by my mother, hand batiked and crafted by Erik were sold in a shop in Seminyak. This initial collaboration grew into the Cloe Cassandro brand, born from Cloe’s inspiration from her parents and the desire to support improved livelihoods for the skilled artisans and tailors of Bali. We now collaborate with an increasing number of artisans in Bali, and India, to create our handcrafted collections. Each piece exhibits the incredible skills, culture, heritage and creativity of those who make them. Each piece is completely unique."
"Our fast drying, colour fast dyes ensure that our intricate designs are vivid, durable and sea water safe. BLUESIGN approved dyes are free from harmful chemicals, providing safer and more sustainable environments for our artisans. For our linen pieces, we use plant based, completely natural dyes. BATIK WAX We recycle the wax used in our batik printing. The wax our artisans use is washed off, collected and recycled to be used again."
"The wellbeing of our makers comes first. All our tailors are able to work flexibly from home. Home-working helps preserve traditional artisan techniques and support individuals to earn a living alongside home and childcare commitments. This is especially important for women, who might otherwise not be able to earn their own income.
All our Batik artisans work in workshops that are safe and sustainably managed.
Cloe Cassandro supports the struggling batik artisans of Bali, so everyone who makes Cloe Classandro pieces is paid a real living wage. It is our most important principle.